Crafting Professional Publications (UPC5014)

Print is not dead!

100% online
Starting 02 Mar 2020
UPC5014
 

Crafting Professional Publications

100% Online

A $675.00

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The use of publications has changed dramatically over the last few years.

This minicourse will show you have to present print information in a highly engaging way. You will develop skills to engage an audience through the creation of effective, dynamic publications that sell your brand story and deliver value to your readers.

Course Introduction

What will you achieve?

By the end of the course, you'll be able to:

  • Apply specialist technical knowledge to design a professional communication package suitable to your context.
  • Draw on effective communication and design principles.
  • Apply appropriate technical skills and theory suitable for a professional context and purpose to a specific target audience.

What topics will you cover?

  • Prioritising print
  • Publication design
  • Content creation
  • Hooking and keeping an audience

Assessment

To be eligible for a digital badge for this minicourse, you will need to successfully complete an assessment which includes a brochure and brief.

Choose your start date

02 March 2020
Start date: 02 Mar 2020
11 May 2020
Start date: 11 May 2020
20 July 2020
Start date: 20 Jul 2020
21 September 2020
Start date: 21 Sep 2020
23 November 2020
Start date: 23 Nov 2020

University level expertise

Rebecca Te'o lectures in journalism at the University of Southern Queensland. She has previously worked as a journalist for APN News & Media, then one of Australia‘s largest news publishers. Her research interests are in conflict journalism and trauma, and professional communications.

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Digital Badges

When you successfully complete the assessment, earn
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