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Creating Credible Content

Build high quality, credible content

Create content that is reliable, valid, and builds trust and credibility

This course will build your awareness of the importance of sourcing high quality, credible content for your role as a communications professional. The coursework aims to engage you in the critical evaluation of a variety of sources to determine their credibility, and the development of skills in sourcing information from key sources, including interviewees, and approaching your role as a communicator ethically.

This course has a four-week teaching period requiring a total of approximately 40 hours of learning. All course learning materials are available on demand.

About the course
What will you achieve?

By the end of the course, you'll be able to:

  • Apply professional research and communication skills to evaluate the veracity of a range of sources to produce credible content
  • Apply ethical and professional decision making skills to create and manage communication across various contexts
What topics will you cover?
  • Researching credible content
  • Using reliable sources
  • Ethical and professional decision making
  • Interviewing skills

To be eligible for a digital badge for this course, you will need to successfully complete an assessment which includes:

  • preparing a story proposal
  • Interviewing for the story
  • Evaluating your performance in the interview
  • This optional assessment is due at the beginning of week 7
27 Oct 2024
University level expertise
Rebecca Te'o lectures in journalism at the University of Southern Queensland. She has previously worked as a journalist for APN News & Media, then one of Australia‘s largest news publishers. Her research interests are in conflict journalism and trauma, and professional communications.
Course Credit
Practical Editorial Skills (PCM5000)arrow
This Microcredential represents 0.25 units towards the 1.0 full unit course Practical Editorial Skills (PCM5000).

Creating Credible Content can be taken as a stand-alone course, or it can be completed as one of four Microcredentials that stack together for credit for the one unit course Practical Editorial Skills (PCM5000).

The other three Microcredentials in this stack are:

  • UPC5011 Connecting with Audience
  • UPC5012 Generating Social Media
  • UPC5014 Crafting Professional Publications

In order to be eligible to apply credit to a program you must first meet all program admission requirements and successfully complete four UniSQ UpSkill courses from the same course stack.

Creating Credible Content

100% online

4 weeks

A $790
icons of digital badges
Digital Badges
When you successfully complete the assessment, earn credible digital badges you can share online via LinkedIn
The University of Southern Queensland acknowledges the traditional custodians of the lands and waterways where the University is located. Further, we acknowledge the cultural diversity of Aboriginal and Torres Strait Islander peoples and pay respect to Elders past, present and future.
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CRICOS: QLD 00244B, NSW02225M TEQSA: PRV12081