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Using research to gain insight into your audience
This course examines the framework that guides change communication campaigns. You will see the process of synthesising research results to gain insights into how to connect with target publics. This process provides the foundation for a change communication campaign.
This course has a four-week teaching period requiring a total of approximately 40 hours of learning. All course learning materials are available on demand.
By the end of the course, you'll be able to:
To be eligible for a digital badge for this course, you will need to successfully complete an assessment which includes: