This minicourse will help you understand your audiences, including both internal and external stakeholders. It will look at how you communicate to colleagues, staff and management, as well as how to target your ideal clients, sponsors and shareholders. You will develop a clear understanding on the starting point of communication, and how to adapt your messages to suit.
By the end of the course, you'll be able to:
To be eligible for a digital badge for this minicourse, you will need to successfully complete an assessment which includes audience profiles, evaluation and a communication strategy.
Rebecca Te'o lectures in journalism at the University of Southern Queensland. She has previously worked as a journalist for APN News & Media, then one of Australia‘s largest news publishers. Her research interests are in conflict journalism and trauma, and professional communications.